Now What?

August 17, 2008

So CoLaboratory was a fabulous experience, I learned so much and met a lot of new people. Athough not yet perfect, I think the program did great for its first year and have high hopes for the potential it has. I’m thankful that I had the opportunity to get exposure to great ad agencies and people.

Next week I will begin my odyssey for a job! I have a few things lined up, but I have a lot more informational interviews to schedule. I’m really looking forward to this process and I am ready to dive into this industry head first.

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Sensory Overload

July 31, 2008

I’ve been seriously overwhelmed as of late. In a good way? Absolutely. Do I want more? Heck yes.

My mental filing system for ideas, questions and crazy thoughts needs an upgrade. It’s like when you need to complete a huge task, like spring cleaning for your house, and you have no idea where to start………so you…….wait…….for inspiration……

Well I’ve had plenty of inspiration as of late.

I spoke with Doug, Executive Creative Director at ID Branding (fantastically motivating)

I accompanied Jennifer and Megan from Livengood & Nowack to a client photoshoot (hectic but fun)

I attended the Oregon Brewers Fest (yummy and lowd)

I made dinner with Kim and Christine (yummy but not so lowd)

I drank beer at a random dowtown brewery with Luke and Bryan (cheerful, literally)

I visited the farmers market and ate the best raspberries of my life (eye opening)

I attended a cool party at The New Group and was introduced to their interactive world (super exciting)

And did other stuff too, both fun and mundane

Things are good.

Good Times

July 13, 2008

This past week has been a whirlwind, it’s hard to believe it has already passed!

Yesterday I had a great time working with my group over at Henry V (which is a pretty cool place to call your office, by the way). It was great having an extended period of time to work on one project, we got a ton of brainstorming in. Everyone’s roles really started to come out too, so it was interesting to observe our interaction and the dynamics of the group. I was able to start playing my part as account manager and did my best to organize the group and work flow, with the help (thank god) of Kim. It’s definitely not as simple as it sounds! More challenges came up with our project that are going to be interesting to find solutions for. Mmmmmmm……strategy…….

I had an awesome time today hanging out at the Mississippi Street Fair, checking out the scene and SameUnderneath store/booth. Kim and I interviewed the manager at the store and Grant gave us valuable insight into the store and its customers. I also walked away with some sweet discounted clothes too…. I loved the atmosphere of Mississippi Ave, it reminds me of a neighborhood back at home called the Tower District, really vibrant and artsy. I can see myself going there a lot to just walk around if nothing else.

I also went to Normandale Park this morning to take my dogs out and met a few cool people and saw a bit of the Hollywood neighborhood. I’m slowly getting a random tour of all things Portland and have been liking the diversity of what’s out there. I’m still screwed up in my directions though for some unfathomable reason.

At Fish Marketing I’ve keeping busy with small projects, for the time being. I did some reasearch on competition for a client marketing plan earlier this week, and I saw it come through in the pitch on Thursday (which made me feel useful). It was cool to see the difference between an in-person and over the phone client pitch. I’m looking forward to the time that I can do some pitching of my own.

Tomorrow I want to explore Broadway here on the East side, go furniture hunting, get my oil changed, maybe see a movie and eat some tasty food. It looks to be a great Sunday!

Day 1 & 2

July 9, 2008

Ok, so I survived the longest drive of my life (14.5 hours) from my dear old home to Portland. Most of my boxes are unpacked and thrown out, stuff put away, but I still am without a couch (which totally sucks when you’re a lounger like I am). My two dogs made it as well and are greatly enjoying the tiniest balcony ever that overlooks a not so busy street.

Yesterday I met my fellow interns for the Colaboratory program, which has been put together by the Portland Ad Fed. I found out that I will be interning at Fish Marketing, Livengood & Nowack and The New Group. Needless to say, excitement ensued as I started to develop my plan to take over the advertising world.

We were also introduced to our client, Ryan, who is the founder/owner of SameUnderneath, which is pretty much the coolest company you could create a campaign for. In life you occassionally come across real characters, people that are truly unique and comfortable with themselves. Ryan is that guy who knows and is known by everyone. He has a great perspective, one that I can identify a lot with (which is saying something seeing as he only gave an hour long presentation).

After the orientation the Colaboratory folks took us out to the nicest bowling alley I’ve ever seen. Swanky would be an understatement. I had a great time getting to know everyone over a couple drinks and really tasty bar food. They really found the way straight to my heart and totally sold me on Portland.

Today I had my first experience as an advertising intern at Fish Marketing in Lake Oswego. I got to meet everyone in the office, work on a research project for an upcoming pitch and eat the offices pretzels and goldfish. Tomorrow I’ll get to sit in on a pitch for regional car dealerships. I’m really looking forward to seeing how it works out and am stoked that it turns out I can wear jeans (take that corporate America)!